aizu361 (operated by SQuare Ltd.) will be exhibiting at the Ending Industry Exhibition 2022, to be held at Tokyo Big Sight from August 31st to September 2nd! The Ending Industry Exhibition is one of Japan's largest specialized exhibitions, bringing together end-of-life industries such as funerals, burials, memorial services, and inheritance. Aizu361 has been selling and producing a variety of products to convey the appeal of Aizu paulownia wood, the highest quality in Japan. Aizu paulownia, which grows to withstand the harsh environment of Oku-Aizu, a region with heavy snowfall, is characterized by its dense wood texture, clear grain, and silky, silvery-white color. Paulownia wood has long been used as a material for paulownia chests and storage boxes, taking full advantage...
Beautiful handicrafts of Oku-Aizu and Aizu Paulownia - Weaving Plants and Trees - The Oku-Aizu region of Fukushima Prefecture is known as one of the snowiest areas in Japan, and has developed a lifestyle and culture unique to a snowy country. Among these, the "technique of weaving plants" is a life wisdom that has been handed down since the ancient Jomon period as a handicraft to be used during the long, harsh winters. In today's world where resin and synthetic fiber products are abundant, the Oku-Aizu region, which has long treasured and utilized natural materials, is attracting new attention. The products on display this time include wild grape baskets that have aged beautifully, Hiroro handbags, and silver vine strainers. We...
Happy New Year 🎍 We hope that 2022 will be a bright and hopeful year for everyone. Thanks to you, we received very positive feedback at exhibitions last year, such as the Interior Lifestyle and Gift Show. The development of various products that utilize the resources of Oku-Aizu is also gaining momentum. At aizu361, we carry products that you can use and love for a long time, such as interior and kitchen goods made from the finest Japanese paulownia wood, and woven bags and wallets that have been handed down in Oku-Aizu for generations. Lumberjack's product brand K-Style launched! Oku-Aizu is home to many hardwood trees that are hundreds of years old. K-Style, a product brand run by Mori no...
On aizu361 Instagram,
Aizu361 is a brand that spreads the word about Aizu and deepens the knowledge of Aizu, conveying new charms of Aizu. In order to protect and nurture Aizu's rich forest resources, we aim to create products that will connect to the future. We provide information about the Aizu region, focusing on products that utilize Aizu paulownia wood, which is praised as being of the highest quality.
https://www.instagram.com/aizu361official/?igshid=1aebtbgqkjm4w
This was aizu361's first exhibition as part of its support for regional revitalization, and we were able to attract many visitors. Thank you very much to everyone who came to the event.
Recently, efforts towards the SDGs have been attracting attention, but Mishima Town has remained the same since the administration, with the entire town working to conserve local forests and cultivate the rare paulownia tree. I think that this was understood by many visitors.
Aizu361 will continue to work with the forestry and wood processing businesses of Mishima Town to create a sustainable society.
